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FORMULA E LINKS UP WITH BEST YOUNG MINDS IN ART AND DESIGN TO CREATE NEW TROPHIES Leading names in

  • Writer: Sports Image Plus
    Sports Image Plus
  • Aug 13, 2018
  • 1 min read

LONDON, UK (August 13, 2018) - Formula E has teamed-up with Central Saint Martins - a world-famous arts and design college - to challenge some of the most innovative and creative young minds to develop a new set of trophies for the ABB FIA Formula E Championship.

The electric street racing series worked in conjunction with a selection of product design graduates from the highly-acclaimed arts school - a constituent college of the University of the Arts London - in a bid to invent bespoke trophies that visually capture and resemble the unique identity of Formula E.

Following a wide brief with plenty of scope for inspiring imagination, the graduates presented their ideas and prototypes with four designs progressing to the final stage in front of a judging panel of Formula E representatives.

It was the eye-catching layered design of Swedish-born graduate Ellen Nyqvist who devised the winner’s trophy - to be handed to the winning driver of the ABB FIA Formula E Championship.

Information and photo source : ABB FIA Formula E Championship

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